George’s came to us wanting to create a printable catering booklet that could be posted to their website, they also wanted it easily updatable and readily available for customers to view.
TEAM
Kate Blevins
Caryn Brown
Renell Jones
Cara Kelley
Jillian Dunbar
CATEGORIES
Graphic Design
CREATIVE PROCESS
Sammy and Kyle Citrano met with our team at Digital Media Butterfly to create a catering booklet not only for themselves to have handy but for prospective customers to view.
MARKETING STRATEGY
The Digital Media Butterfly team created both a PDF and an Ai version of the menu designed for the catering services. This catering booklet is not only following George’s branding, but adds a unique and aesthetically pleasing design to it.
PROBLEM SOLVING
Our team met with Sammy and Kyle to discuss the menu, pricing, item availability, layout, and design a number of times to create a baseline for the booklet. As time passes, we can easily update the booklet, such as item availability and pricing.
WEBSITE
We also created a catering page on the George’s website with the same menu and layout as the booklet. This is downloadable and printable for customers and consistently updated from our end. We ensure that it is updated so that George’s will always have the most up-to-date version.
